Definitive guide to avoid overbooking and multiple bookings in your vacation rental business

Here are some strategies you can apply in your vacation rental business to avoid suffering the dreaded overbooking.

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The nightmare of any vacation rental host has a name: overbooking. You have probably experienced the unpleasant situation, in which there are two bookings for the same property, subunit of accommodation, due to bad timing or not using a proper booking management solution.

In order to avoid this situation, which can jeopardize your vacation rental activity, you will need to learn these techniques and use the right tools. In this guide, we will analyze how to prevent and avoid double bookings and overbooking cases without investing a lot of time, money or effort. Read on!

What is overbooking?

Overbooking occurs when you accept more bookings than your property can accommodate. This usually happens when, during the booking process, the property is listed on multiple platforms and the bookings are not synchronized correctly, resulting in a double booking for the same dates by two different guests.

Such a duplicate booking has serious consequences, such as:

  • Bad reviews and negative feedback: affected guests often leave negative reviews on platforms and social media, which can deter future travelers from booking those vacation rentals.
  • Stress and inconvenience for you and your guests: you will have to deal with the problem quickly and offer solutions to affected guests, which can be stressful and complicated to manage.
  • Loss of future revenue: if it occurs repeatedly, overbooking will damage the reputation of the vacation rental and lead to short and long term financial losses.

Overbooking not only affects the guest’s experience, who in the worst case will be left without accommodation, but it is also a burden on the management of vacation rental properties, especially for those hosts and managers who manage multiple vacation rentals.

Multiple bookings can also be due to the same guest booking several different units or sub-units for the same date, due to indecisiveness or manual errors. This can also negatively affect the management of a rental property due to the additional administrative burden of having to handle cancellations, refunds and the very uncertainty of finding empty accommodation in the middle of the season.

Therefore, it is of vital importance for managers and owners to have tools designed to avoid these multiple bookings, such as a channel management software (channel manager), a booking engine or a property management system (PMS) to ensure the perfect synchronization of bookings and the absence of manual errors.

Let’s take an in-depth look at what strategies and solutions are available to avoid overbooking in a tourist accommodation.

Solutions to avoid overbooking in vacation rentals

Implementing effective strategies and having solutions designed for this purpose is essential to minimize the risks of overbooking and multiple bookings in vacation rentals. Here are some of the most effective solutions on the market.

1. Reservation Management System (PMS)

A reservation system or PMS is an essential tool to centralize all your reservations and calendars in one place. These systems are designed to streamline the booking process and help hosts manage their properties more efficiently, reducing the risk of overbooking.

Benefits of a PMS:

  • Centralization: all booking data is stored in the same place.
  • Real-time synchronization: availability is automatically updated across all booking platforms.
  • Simplified management: additional tools such as invoicing, financial reporting and guest communication.
  • All data at a glance: you can easily see the occupancy rate, guest contact details, distribution rate for each portal, etc. Everything in the same place for a more comprehensive management.

Calendar synchronization

Calendar synchronization is crucial to avoid overbooking. Make sure calendars on all platforms are synchronized in real time.

Ways to synchronize:

  • iCal: Most platforms allow you to import and export iCal calendars for automatic synchronization. Although this is a basic solution, it may be sufficient for properties with a moderate volume of bookings.
  • Booking engine: Thanks to booking engines you will be able to add a booking calendar to different platforms and websites. If you have your own website, a booking engine will be the best option to avoid overbooking between direct bookings from the website and those from vacation rental portals.

3. Channel Managers

A channel manager is the most comprehensive solution to manage listings and bookings coming from different vacation rental platforms, such as Airbnb, Booking.com, Expedia and others. This tool will synchronize bookings in real time across all portals, thus avoiding the classic problem of overbooking.

Advantages of a channel manager

  • Full automation: automatic synchronization of availability, prices and information in real time.
  • Multi-platform compatibility: integration with a wide range of multiple channels and booking sites, from mainstream to niche.
  • Reduction of human errors: minimize the risk of manual errors during the booking process, as it will automatically lock availability and you will have all the information in the same control panel.

4. Price synchronization

Having a good dynamic pricing strategy will allow you to always offer the most competitive price on each platform and always have the most updated ads with the best offer. 

Benefits of dynamic pricing

  • Improved management strategy: it allows you to better plan your business pricing strategies and will ensure a competitive price on booking portals.
  • Automatic adaptation according to season and eventualities: prices will be automatically adjusted according to the season and local events that affect the supply and demand of accommodations in your area.

These advanced features will allow you to offer a hassle-free experience and manage the different aspects of your vacation rental business more efficiently.

Other strategies you can apply to avoid overbooking

1. Establish clear booking policies

Implementing clear cancellation and deposit policies can at least protect you against last-minute cancellations.

Types of booking policies:

  • Non-refundable policies: these policies can reduce the risk of multiple cancellations, as guests forfeit their payment if they choose to cancel.
  • Security deposits: Requiring a refundable security deposit may deter guests from making multiple bookings.
  • Strict cancellation policies: Require advance notice for cancellations, which allows time to find new guests.

You can learn more about this in our guide on cancellation policies for vacation rentals.

2. Monitor bookings

Regularly reviewing incoming bookings can help you spot potential conflicts. Although it can be tedious, this practice adds an extra layer of security.

  • Daily review: check for new bookings and manually update your calendar if necessary.
  • Confirm with guests: send confirmation emails and ask guests to verify their arrival and departure dates.

3. Proactive communication

Maintain open and proactive communication with your guests to avoid misunderstandings and confirm their travel plans.

  • Immediate confirmation: as soon as a reservation is made, send a confirmation message to the guest by e-mail.
  • Pre-arrival reminders: send booking reminders and ask for confirmation a few days before arrival.
  • Confirmation surveys: ask if they have any other reservations to make sure they haven’t booked elsewhere.

Sample confirmation message: “Dear [Guest Name], thank you for booking with us. Please confirm your arrival by [arrival date]. If you have other reservations, we would appreciate it if you could let us know to avoid any inconvenience – we look forward to seeing you soon!”

These strategies will offer you an extra layer of security that, together with management software such as a channel manager, will prevent you from suffering an overbooking that will negatively impact your vacation business.

What to do in case of overbooking?

If, despite all precautions, you find that you have been double booked, follow these steps to handle the situation in the best possible way.

Contact guests immediately

Inform the affected guests as soon as you detect the problem. Be transparent and honest about the situation. Prompt and clear communication can help mitigate the negative impact.

Sample message to guests: “Dear [Guest Name], we regret to inform you that, due to a timing error, your reservation for [arrival date] cannot be accommodated. We are working to find a suitable solution and will keep you informed. We sincerely regret any inconvenience this may cause.”

Offer accommodation alternatives

Don’t hesitate to offer alternative accommodations for affected guests, relocating them to another accommodation on your property or somewhere known to you.

  • Alternative accommodations: find a property of equal or better quality to relocate your guests.
  • Compensation: offer discounts on future stays, full refunds or even a free night on a future visit.
  • Host networks: collaborate with other hosts in your area to find alternative accommodation quickly.

Sample message: “We have found a nearby property with similar characteristics and are willing to cover any price difference. In addition, we are offering you a 20% discount on your next stay with us as an apology for any inconvenience.”

Stay calm and professional

Handle the situation calmly and professionally. How you handle the problem can mitigate the negative impact on your reputation. Remember that every situation is an opportunity to demonstrate your commitment to service and your guests’ experience.

  • Listen actively: let guests express their concerns and show empathy.
  • Act quickly: promptness in response can make a big difference in guest perception.
  • Find the source of the double booking: identify the source of the overbooking: is it due to a booking portal error? A manual error? Contact by phone or email the platform’s customer service and communicate the problem so that they can help you solve it, and ultimately compensate you financially for the situation.

Our recommendation to forget about double bookings

Avoiding overbooking and double bookings is crucial to maintaining the reputation of your vacation rental business and offering the best possible travel experience to your guests. By implementing the right systems and policies, you can significantly minimize these risks while improving booking management and getting better results. But of all the alternatives mentioned above, which one is most worthwhile?

Without a doubt, the best option to avoid double bookings in your vacation rental is a channel manager. This does not mean that the other solutions are less effective, but with a channel manager you will have all these solutions integrated into one. That’s why if you are looking for an all-in-one tool that allows you to manage different booking portals, data, communications and statistics, a channel manager will be the best alternative.

Do you want to know what to look for in a good channel manager? In this article we will expand on more relevant details to differentiate a channel manager that is worthwhile from one that is not.

In the market you will find many management softwares that include channel managers, but in many cases the quality-price ratio is usually not what you expect or you will need an extra subscription to enjoy other functions that are also essential for the management of a vacation rental.

Smoobu, the all-in-one solution for vacation rentals

For this reason, in Smoobu you will find all the tools we have mentioned in the same subscription, which you can also try for free for 14 days, with no commitment of permanence and without giving your credit card.

In short, the combination of a good management product, good practices and communication with your guests will allow you to offer an excellent experience, ensuring their satisfaction and loyalty, without fear of double bookings at the most unexpected moment.

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